People Form Lines Around the Block Rain or Shine, Cold or Hot Just to Buy Ted Drewes Ice Cream in St. Louis. You Put Cold Frozen Custard Concrete on the Inside to Match the Body Temperature on the Outside.That is crazy but that is what people do in St. Louis.

You Can Buy Anything With Enough Money. What we won't do to fatten Brian up After his Radiation zapped Diet.

Sibyl Helps Brian Eat 2 Boxes of Donuts While Watching the Eating Olympics. 

Ok So I Feel  A Little  Bad. I Am Just On My Second Box and I Need a Little Texas Rest.  My Stomach Needs to Grow To Meet my Appetite

Note the mobs of people hanging around eating ice cream.

Ted Drewes Frozen Custard

The Best of St. Louis

When the weather turns warm one of the first things St. Louisans think of is Ted Drewe's frozen custard. Forget about the diet and the calories. Pack up the kids and take a ride down Historic Route 66 for one of the most sinfully delicious treats you will ever taste.  If you think a trip to the local ice cream stand will suffice, think again!

Ted Drewes Frozen Custard has been a tradition in St. Louis since 1929.  Ted's most famous location is on the St. Louis' stretch of Old Route 66. There is also a second location at 4224 South Grand in South St. Louis.  This unique to St. Louis frozen custard treat is sold in cones, in sundaes and as "concretes," which is the name given to shakes so thick you can turn them upside down and they don't fall out of the cup.

The unique formula for frozen custard was developed by Ted's father, also named Ted, back in 1929.  This recipe is still used today and although the custard is always vanilla, the topping choices and flavors for concretes are endless.  Some of Ted's specialties include:

• The Southern Delight - a concrete or sundae with praline pecans and butterscotch
• The All Shook Up - which has a strange familiarity to the peanut butter and banana sandwiches that Elvis used to eat.
• The Sin Sundae - a concrete or sundae with tart cherries and hot fudge
• The Fox Treat - a concrete or sundae with hot fudge, raspberries, and macadamia nuts.
• The Crater Copernicus - Devil's Food Cake topped with frozen custard, hot fudge, and freshly whipped cream.
• The Dottie - a concrete or sundae mint, chocolate, and macadamia nuts.  This treat just happens to be named after Ted's wife.
• The Terramizou - a concrete or sundae with Ted's special blend of chocolate and pistachio nuts.
• The Dutchman -  named for the team of a nearby high school, this luscious concoction contains fresh roasted pecans, hot fudge and butterscotch.

This is just a small sampling of some of the fantastic treats awaiting you and your family at Ted Drewes.  In addition to the standard ice cream cones and sundaes, Ted is always coming up with special concoctions and seasonal offerings.  When you see him on television, you might think he is a little corny when he says his frozen custard really is good, but he really is right! 

Ted Drewes main location on Chippewa (Historic Route 66) is open from February through December.  The store on South Grand is only open during the summer months.  Both stores open at 11:00 AM and close as late as midnight during the summer.  It is always best to call first.  Make sure and visit their new website.  Ted Drewes carries a wide assortment of logo items, including mugs, t-shirts, caps and keychains as well as items with the Route 66 logo.  In the near future you will be able to order Ted Drewes directly from the website!

Feb. 10, 2006, 12:06PM
RETAIL
Krispy Kreme exit leaves hole in chain
Settlement of dispute with franchisee means no Houston locations
By DAVID KAPLAN and PURVA PATEL
Copyright 2006 Houston Chronicle

IT might seem easy selling Krispy Kremes. They're hot, delicious doughnuts that lots of people crave.

Owning a Krispy Kreme franchise, however, is apparently harder than it looks.Krispy Kreme Doughnuts is exiting the Houston market after reaching an agreement with its Houston franchisee, Lone Star Doughnuts.

The five Houston-area stores will cease operations on March 8, as will the location in Beaumont.Lone Star Doughnuts said Thursday that it will launch its own brand of doughnuts as soon as Krispy Kreme closes. And Krispy Kreme said it plans to reopen stores in Houston, but didn't say when.

Lone Star's new brand, Jumbles Dough Factory & Coffee Bar, will be in the same six locations, selling doughnuts, kolaches and coffee beverages in a softer setting, said Dan Brinton, Lone Star's chief operating officer.

Krispy Kreme's exit comes as part of a legal settlement between the doughnut chain and Lone Star.Lone Star had sued the North Carolina company, claiming it pressured Lone Star to open new stores and threatened to declare a default if it refused, according to court documents. It also claimed Krispy Kreme forced Lone Star to buy unnecessary equipment and marked up cost of goods and supplies, the documents show. Krispy Kreme, for its part, argued Lone Star owed it about $1 million.

Laura Smith, a spokeswoman for Krispy Kreme, declined to discuss the settlement details."It's dismissed," she said. "It's history. So we have no comment on it."

Krispy Kreme doughnuts will no longer be sold in local Kroger, Rice Epicurean and Gerland's grocery stores.Lone Star Doughnuts will eventually provide those grocers with Jumbles doughnuts, Brinton said.

Once the darling of Wall Street, Krispy Kreme, the second-largest U.S. doughnut chain behind Dunkin' Donuts, has been facing financial difficulties.Recently, the company's franchisees for Colorado, Minnesota and Wisconsin filed for bankruptcy, as did franchisees in Canada and Philadelphia last year.

Some industry analysts believe the company put too much pressure on franchisees by pushing them to expand and charging them relatively high prices for supplies."Krispy Kreme almost became more focused on profits from its financial arrangements with its franchisees than from doughnut sales," said Steven Clark, assistant professor of finance at Belk College of Business at the University of North Carolina at Charlotte.

Mary Tomzack, president of FranchiseHelp.com, an online company serving the franchise market, said Krispy Kreme still has "an excellent product — there's still an aura about it. But I think the product got totally cannibalized. You can see it in grocery stores and delis. That's a problem for the franchisee."

Unlike many franchises, Krispy Kreme is publicly traded, which adds pressure from shareholders to grow each quarter, she said.Krispy Kreme started as a family business in 1937 after founder Vernon Rudolph obtained a recipe for a yeast-raised doughnut from a French chef in New Orleans.

He launched his business in Winstom-Salem, N.C., and it gradually spread throughout the Southeast.The company went public in 2000. Krispy Kreme was soaring in February 2004 when its nearly 400 locations reported $665.6 million in sales for the fiscal year. But in May of that year it reported its first quarterly loss, and the company began to struggle.

The following year, securities regulators made a formal inquiry into the company's accounting practices.Currently, the company has about 320 stores. At its peak, Lone Star had eight Krispy Kreme locations in the Houston and Beaumont areas.Tracy Upton, 21, will have to find a new place to pick up treats for her co- workers.

"I love Krispy Kreme," she said, noting that as editor of the Houston Baptist University biweekly newspaper, she takes doughnuts every time the paper's on deadline. "My favorite was the cream-filled one with chocolate on top."Now, she said, she'll go to Shipley's Donuts — a Houston-based donut chain that has dozens of stores in Texas.Lone Star Doughnuts has 120 employees that will remain on staff at Jumbles, Brinton said. Jumbles doughnuts will be somewhat less sweet than Krispy Kreme's, he said, and will feature doughnut lollipops for kids.

"Krispy Kreme doughnuts are wonderful," Brinton said. "I think ours are going to rival them."Tomzack is surprised that Lone Star is able to open its own doughnut operation because in most instances franchisees sign non-compete agreements.

Kenneth Held, a Vinson & Elkins attorney representing Lone Star Doughnuts, would not comment other than to say that the two sides resolved all differences amicably.

White Castle System, Inc. Records, 1921-1991

The company's rapid expansion was due in part to its development of the methods required to operate the first chain restaurant in the country. A written set of standards for restaurant operations, food preparation, and employee appearance enabled the company to maintain a high degree of uniformity at each of its locations. With the help of suggestions from employees, the company also developed much of the equipment used at its restaurants. One of the company's patented developments, a paper hat for restaurant employees, resulted in the formation of a corporate subsidiary, the Paperlynen Company.

A noted feature of the company's first decades was the building housing the White Castle restaurants. During this time period White Castle leased most of the space for its restaurants on a short-term basis due to the small amount of land required for its standard five-stool hamburger stand. To protect the company's investment in the building, a White Castle employee, Loyd Ray, designed a movable, all-steel frame structure enclosed with interior and exterior porcelain enamel panels -- the first use of such materials in a building design. The buildings were modeled after Chicago's Old Water Tower and provided White Castle with a distinctive and practical solution to its building needs. Fifty-five of these hamburger stands were manufactured from 1928 to 1956. All those constructed after 1934 were made by another corporate subsidiary, the Porcelain Steel Building Company.

White Castle also was innovative in the company's marketing of its products. In the 1920s the average American had a negative perception about the hamburger sandwich. In an effort to change this attitude and to expand its carry-out business White Castle pioneered the newspaper coupon. First used in St. Louis on June 3, 1932, a White Castle coupon was good for a carry-out order of five hamburgers for the cost of ten cents. The coupon offer proved an overwhelming success and helped the company introduce its hamburger to a wide audience. Other company innovations in marketing included the use of free hand-outs such as score pads for bridge, golf, and bowling, all containing advertisements for White Castle products and a listing of its restaurant locations.

Also in 1932, the company started a program to introduce the nation's housewives to its products and the convenience of its carry-out services. The program was headed by a company employee, given the name Julia Joyce, who traveled to the various White Castle locations giving restaurant tours to local housewives and samples of company products to women's clubs. The program also published menu books containing suggestions of foods to serve along with White Castle hamburgers.

The rationing of such food staples as meat, sugar, and coffee during the Second World War halted the company's expansion and limited the service available at existing White Castle restaurants. The war also created a shortage of male labor, which required White Castle to hire its first female employees. White Castle was slow to recover from the effects of the war, but did resume expansion during the 1950s on a more modest scale. During the decades of the 1950s through the 1970s White Castle participated in the growth of the fast food market in America by offering curb service, since replaced by drive-thru service, and an expanded menu. The company also replaced its five stool hamburger stands with larger buildings and built new restaurants in more suburban locations.

In the past fifteen years, White Castle experimented with expansion into foreign locations in both Japan and Malaysia, as well as new locations within the United States. The company also developed another subsidiary, White Castle Distributing, Inc., to market its line of frozen, microwave hamburgers after a series of highly publicized "carry-out" orders of thousands of White Castle hamburgers to the Marines in Beirut, Lebanon, in 1982, and to various cities in Arizona and California during the 1980s. White Castle remains a privately held company owned by the Ingram family and operates close to three hundred restaurants and a number of subsidiary businesses.

Krispy Kreme Set to Open in Waco

Jan. 22, 2004

By Lauren Slusher, reporter

Krispy Kreme Doughnuts will switch on its 'hot light' for the first time on Feb. 3 at its new Waco location at 621 N. Valley Mills Dr. Krispy Kreme named two Waco Crestview Elementary school students ambassadors to the new store. The two third- and fourth-graders who celebrate birthdays on the opening day will cut the official doughnut ribbon, initiating the store's launch.

'I'm kind of nervous,' Malisa Plump, the 10-year-old ambassador, said. 'But [being an ambassador] has been really fun so far. The best part was getting to make my own doughnut.' The two girls received Krispy Kreme prize packs with a complete set of Krispy Kreme apparel and a ticket for free doughnuts.

'When I came back, everyone would say, 'Look! There goes the Krispy Kreme Doughnut girl!'' Colby Smith, 9-year-old ambassador, said. Krispy Kreme offers the opportunity to become an ambassador to any enthusiast, with the online submission of a Krispy Kreme testimonial.

'One manager saw a little girl that just seemed really sad,' Bo Harvel, Krispy Kreme's Waco general manager, said. 'He let her go in the back, look around and even pump doughnuts. We later got a letter from her parents saying that she'd just been diagnosed with cancer, had been having a really tough time and then came in and was treated like a queen.'

Past openings have proven the intense enthusiasm of Krispy Kreme fans throughout the country, as both children and adults have spent the night outside store doors just to have that first fresh doughnut. 'In Corpus Christi, five kids camped out for the 48 hours before the store opening,' Harvel said. 'At another opening, we had a drive-thru window line that was over a mile long. We loved that, and we're hoping that being in a college town, we'll get some similar reactions.'

However, Krispy Kreme may not be Waco's exclusive doughnut vender. The long-standing Jack N' Jill Donuts continues its business just across the street from the new location, and Shipley's Doughnuts at the Bill Daniel Student Center building is frequently patronized. 'Hopefully [the opening] won't affect our business too much,' Yessie Garcia, a Shipley's Doughnuts employee at Baylor, said. 'But it's a new thing, so people will be tempted to try it.'

However, Harvel believes this opening of one of Krispy Kreme's 300-plus locations could actually boost sales for other doughnut vendors. 'We're all for friendly competition,' Harvel said. 'More doughnut stores will just bring more doughnut awareness in the community. It's hard to see it this way, but it's actually a positive - in Austin, we opened up a store beside a Dunkin' Donuts, and they ended up having the best numbers they'd seen in five years.'

Baylor students also seem confident the new opening will bring prosperity to all Waco doughnut stores. 'The Shipley's on campus is convenient,' Brad Rolf, Austin junior, said. 'People can stop in for breakfast or after class. But since it's only open during school hours anyway, I don't think it'll bring down their business.'

Harvel suggests that one of the most appealing parts of the Krispy Kreme company is the experience. 'I really like to watch how they make the doughnuts,' Rolf said. Customers are able to watch every step of this doughnut-making process through the window called the doughnut theater.

'We get a lot of big eyes, and some 'oohs' and 'aahs,'' Harvel said. 'People are always inquisitive as to why and how something is made, and it's always interesting to see the process, as opposed to just the end product.' On Feb. 7, Krispy Kreme will hold a kids day featuring face painting and doughnut decorating.

Krispy Kreme is hosting several college days, giving all university students the chance to visit the new location, with an offer of buying one dozen doughnuts and getting the second dozen for $.99. 'All the recent public activities have been a nice way to be welcomed to the neighborhood,' Harvel said. 'Waco people are really pumped.'

1. The weight of the average kitchen rolling pin is .48 pounds.
   The weight of the Shipley Donut rolling pin is 3.6 pounds.

2. It is thought that in remote areas of Brazos County there
   are certain individuals that secretly worship pagan donut gods.

3. The approximate size of the donut hole is 16/20 ".

4. Scientific studies show that people who eat Shipley donuts 
   have a much higher I.Q. than those who eat those other nameless
   yucky brands.

5. The Bryan and College Station Shipley Donuts produce more than 
   3 million donuts every year.

6. Donuts promote world peace.

7. The average donut lover in the Brazos Valley consumes about 56 
   donuts per year.

8. Bear claws are loved most by bears.

9. National Doughnut Day is June 23rd. Elveras Nelson's B Day. 

10. The shape of the wedding band symbolizes eternal love and 
    happiness. The shape of the donut also symbolizes eternal love 
    and happiness. It is therefore very appropriate to give your 
    sweetie donuts on Valentines Day as well as for anniversaries.

 

Website Links

Shipley Donuts Franchise Information Resources

New York Fries - International chain of french fry stands, with locations in Canada, Korea, Australia, and the United Arab Emirates. Includes company information, store locator, franchise information, and employment opportunities.
Franchise Profiles International - Online resource center.
International Franchise Association - News, events, resources and membership information.
Molly Maid - A site to find household help, be a maid or own a franchise.
European Franchise Consultants - Franchiseadviesbureau dat zich toelegt op de advisering van organisaties, die voor hun bedrijfsvoering op enigerlei wijze gebruik (willen) maken van een vorm van commerciële samenwerking met andere marktpartijen.
Homenet Real Estate - National franchise specialising in residential and commercial property for sale in South Africa
ERC Franchise - Offers business opportunity for franchise consultants. Includes testimonials and franchise request form.
Smith's School of English - Gives teachers a franchise opportunity to teach English in Japan. Site includes FAQ, list of teachers, contact form and testimonials.
Emerging Vision, Inc. - Owns, operates and franchises retail optical stores offering prescription and non-prescription eyeglasses, eyeglass frames, contact lenses, sunglasses, eye exams and a broad range of ancillary items. (Nasdaq: ISEE).
Obervatoire de la Franchise - Propose des informations sur les franchises et les réseaux commerciaux. Annuaire, législation, événements, salons.
Seekers Coffee House Franchise Company - A cafe with food, music venue, and novelties. Only two locations at Ohio and Indiana, but franchise opportunities available. Site offers online shopping.
Business Franchise - News, searchable franchise directory, exhibition listings and general information and advice.
Bruchi's CheeseSteaks and Subs - Washington, Oregon and Idaho chain. Includes company history, menu and franchise details.
Business Brokerages - Comprehensive listing of business brokers, certified business appraisers, and franchise developers across the nation.
The Buyer's Agent - Nationwide franchise program of brokers offering exclusive representation to buyers. Site includes FAQ, tips for buyers, and directory of member agents around the country.
Denise Yardy - Sunbelt Business Brokers. - Information about the sale and purchase of a turnkey business and or franchise.
Alpine Business Sales Specialists - Utah based business brokers featuring online listing of businesses for sale and franchise opportunities.
Commerce Business Consulting - Certified business brokers with businesses for sale, loans, valuations, and franchise opportunity and other services.
VR Business Brokers - National franchise offers listings of businesses and franchises for sale, office directory, and member services.
BusinessShack.com.au - Businesses for sale by owners and brokers, browse by location, industry, price, franchise and date.
Franchise Assist - Franchise brokers.
Cooper Norman Business Brokers & Advisors - Listins and franchise opportunities in Idaho, Nevada, Oregon and Montana.

Before Getting A Franchise

Buying into a franchise is a great way to be part of a recognized brand with the benefit of lower advertising outlay. With many franchises to choose, here are some tips before you get involved with franchise: Get The Support of Your Family: The success of your franchise is also the acceptance of your immediate family in supporting your effort. It is this simple. Take for instance, if you buy a franchise which is part of a book-store chain and your family does not even visit it once. Will you have the determination to see it through? If you need to take a short vacation, will your family member help to run the franchise in your place? Know Your Strengths & Expertise: A franchise should not just be a means for you to start your first business. It is preferable that you have a recognized skill or interest in the franchise before parting with the franchise initial capital. Maybe take a personality test to determine if you have the tenacity to follow through with the franchise. Unique Proposition Of The Franchise: The franchise should be protected by a patent or intellectual property law. This will create a significant barriers to entry. Market Research: A franchise can be a huge success in a particular geographical region but has less acceptance in another country. Thus it is crucial that you inspect the relevance of the market research that has been conducted by the franchise company especially in the area of when the market research was conducted and the demographics of the sample set. Franchise Competition: Do not get a franchise that does not seem to have a recognized competitor or an industry that can be classified – unless you are interested in being a master franchiser or have a first-mover advantage. The market may be slow to accept your franchise and you may find it hard to re-coup your initial investment within the agreed contractual period. Legal Assistance: It definitely pays to get a leg... Read more

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